A Google matrix is a particular stochastic matrix which is used by Google‘s PageRank algorithm. The matrix represents a graph with edges representing links between pages. The rank of each page can be generated iteratively from the Google matrix using the power method. However, in order for the power method to converge, the matrix must […]
Category Archives: SEO
Site Engine Optimization (SEO)
Google Search The Google homepage URL www.google.com list of domain nameswww.google.com Commercial? Yes Type of site Search Engine Registration Optional Available language(s) Multilingual (124) Owner Google Created by Sergey Brin and Larry Page Launched September 15, 1997 Alexa rank ▬ 1 (July 2010 Revenue From AdWords Current status Active Google Search or Google […]
Testing Keywords with Google AdWords Test Before You Build Here’s a simple tip that could easily save you 12 months of work: Setting up an effective SEO campaign in a competitive market can be a long drawn out and expensive process. Worse yet, if you are focused on the wrong keywords, you might need to […]
This document describes the XML schema for the Sitemap protocol. The Sitemap protocol format consists of XML tags. All data values in a Sitemap must be entity-escaped. The file itself must be UTF-8 encoded. The Sitemap must: Begin with an opening <urlset> tag and end with a closing </urlset> tag. Specify the namespace (protocol standard) […]
Keyword Research Strategies Use the Most Relevant Keywords Yesterday we discussed the precise targeting offered by keywords. But even if a keyword is valuable, it might not be valuable to your business. For example, if you are a dentist in Chicago, it is not worth the effort to try to rank for the word dentist. […]
The Power of Keywords Why is Google so Valuable? Have you ever wondered why Google is worth over a hundred billion Dollars? Or why a single click from Google can go for as high as $50? The reason is the precise targeting offered by search engine marketing. How Most Advertising is Broken Most ads try […]
Mathematical PageRanks (out of 100) for a simple network (PageRanks reported by Google are rescaled logarithmically). Page C has a higher PageRank than Page E, even though it has fewer links to it; the link it has is of a much higher value. A web surfer who chooses a random link on every page (but […]
What is CPA? CPA stands for Cost per Action. What the hell wants to say? Well, the answer is short and dirty. CPA Networks work as a mediator between you and the company (the advertiser). These companies are willing to for information and action. Sometimes the introduction of an e-mail address or a ZIP code […]
Website analysis Keyword Research Adding Emphasis with Header Tags Adding Emphasis with Tail Tags Bold, Italic effect to main keywords Canonicalization Competition Analysis CSS Validation Google Base Feeds H Tags Optimization (Eg: H1, H2, H3) Header Tag Optimization HTML Code Clean Up & Optimization Image & Hyperlink Optimization In depth site Analysis Link Validation Meta […]
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