Daily Archives: August 17, 2010

Search engine optimization copywriting

Search Engine Optimization (SEO) Copywriting is textual composition for web page marketing that emphasizes skillful manipulation of the page’s wording to place it among the first results of auser‘s search list, while still producing readable and persuasive content. The text appearing at specific locations, such as in the title tag and the Meta Tag of the page’s code, […]

Image search optimization

Image search optimization (or image search engine optimization) is the process of organizing the content of a webpage to increase relevance to a specific keyword on image search engines. Like search engine optimization, the aim is to achieve a higher organic search listing and thus increasing the volume of traffic from search engines. Image search optimization techniques can be viewed […]

Search engine optimization

Search engine optimization (SEO) is the process of improving the visibility of a web site or a web page in search engines via the “natural” or un-paid (“organic” or “algorithmic”) search results. Other forms of search engine marketing (SEM) target paid listings. In general, the earlier (or higher on the page), and more frequently a […]

Backlink

Backlinks are incoming links to a website or web page. Inbound links were originally important (prior to the emergence of search engines) as a primary means of web navigation; today their significance lies in search engine optimization (SEO). The number of backlinks is one indication of the popularity or importance of that website or page […]

HTTP referrer

The referrer, or HTTP referrer—also known by the common misspelling referer that occurs as an HTTP header field—identifies, from the point of view of an internet webpage or resource, the address of the webpage (commonly the URL, the more generic URI or the i18n updated IRI) of the resource which links to it. By checking […]

Linkback

A linkback is a method for Web authors to obtain notifications when other authors link to one of their documents. This enables authors to keep track of who is linking to, or referring to, their articles. The three methods (Refback, Trackback, and Pingback) differ in how they accomplish this task. Any of the four terms […]

Trackback

A trackback is one of three types of linkbacks, methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking, and so referring, to their articles. Some weblog software programs, such as Serendipity, WordPress, Movable Type, Typo, Telligent Community, Kentico CMS […]

Pingback

A pingback is one of three types of linkbacks, methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking to, or referring to their articles. Some weblog software, such as Movable Type, Serendipity, WordPress and Telligent Community, support automatic pingbacks […]